Top 5 Consumer Finance Apps on iOS in South America Q4 2021

In the fourth quarter of 2021, the top consumer finance applications on iOS in South America demonstrated notable trends in weekly downloads and active users. Here’s a closer look at the performance of these leading apps:

Nubank: Conta, Cartão e mais saw a strong performance in weekly downloads, peaking at around 156K in the final week of November. Weekly active users also showed consistent growth, starting at 5.4M at the end of September and reaching approximately 6.1M in early December.

iti: banco digital e cartão experienced significant fluctuations in weekly downloads, with a notable increase in December, peaking at approximately 146K in the last week. Active users followed a similar upward trend, growing from 167K in mid-October to about 261K by the end of December.

PicPay: Conta, Cartão e Pix maintained a steady download rate, with a peak of around 71K in late November. Active users saw an increase in November, reaching approximately 2M before a slight decline to 1.8M by the end of December.

CAIXA showed a relatively stable download trend, peaking at around 56K in late November. Active users remained consistent throughout the quarter, hovering around 1.5M.

Banco Itaú: Conta, Cartão e + had a steady download rate, reaching a peak of approximately 47K in late November. The app's active users remained stable throughout the quarter, averaging around 1.4M.

These insights are derived from Sensor Tower data. For more detailed analytics and trends, visit Sensor Tower.